ACEC Webinar: Networks are Eating the World: How Google Reshaped Your Marketing Model
Tell a Friend About This EventTell a Friend
 

It seems like just a few years ago we were talking about the migration to a service economy. Well, in the last 7-8 years we’ve blown right past that, through the knowledge economy and right into a network economy.

8/23/2017
When: August 23, 2017
1:30 PM
Where: Online
United States
Contact: Maureen Brown
202-682-4349

« Go to Upcoming Event List  

Networks are Eating the World: How Google Reshaped Your Marketing Model

Wednesday, August 23, 2017 1:30 PM - 3:00 PM (Eastern Time (US & Canada))

 add to calendar

Register Now

>> Live 10-Pack purchaser? Head to the ACEC Bookstore and click to redeem!

This online class carries 1.5 PDHs (Professional Development Hours).

Curriculum Track: Marketing and Business Development

Member Organization: National Events

Faculty: Jason Mlicki, Principal, Rattleback

>> Nearly all ACEC online classes are recorded for our on-demand library. Purchase now to view later!

It seems like just a few years ago we were talking about the migration to a service economy. Well, in the last 7-8 years we’ve blown right past that, through the knowledge economy and right into a network economy.

In a network economy, the central node in the network takes 99.5% of the spoils. And, in the world of information, Google is far and away that central node. So much so that Google is reshaping the way clients behave, the way they seek and select firms, and the very way they think. 

Join Jason Mlicki as he unravels the fundamentals of the network economy and Google’s growing role in your firm’s marketing mix. 

TAKEAWAYS:

  • Understand the dynamics of the network economy
  • Understand how Google is reshaping client behaviors and mindsets towards their professional services partners
  • Gain a handful of best practices for getting found online  

 

Registration:
ACEC Members: $199
Non-members: $299

Click here for the faxable registration form
>> Click here to register.

 

Contact:
Maureen Brown
202-682-4349
education@acec.org

 

 

Refunds, Credits, Substitutions, and Cancellations

To successfully access an ACEC live or on-demand online class, you must be using Windows 7 or higher.

For cancellations received at least 15 days prior to program date, ACEC will issue a full refund. For cancellations received between 14 days and 3 days prior to program date, ACEC will issue credits toward any ACEC online class, live or on-demand. Credits are valid for 6 months from issue date. For cancellations received 2 days or less before a program date, no refunds or credits will be issued. Refunds or credits will not be issued for "no-shows." Registrants may choose another online class or substitute attendee/s without penalty at any time. Contact education@acec.org for further information.

Quick Links

Home About Join Contact

Connect

Contacts

ACEC/PA 800 North Third Street Suite 301
Harrisburg, PA 17102
Phone 800.651.1946
fax 800.651.1947